Our awesome company specializes in providing complete software development activities utilizing nearshore and offshore resources. We offer a wide range of services, including mobile app development, technology maintenance, web server development, and many other technology development activities. With the escalating climate crisis, it is crucial for the beauty industry to address sustainability challenges.
According to a Global Sustainability Study by Simon Kucher’s, 60% of consumers consider sustainability an important factor when making a purchase, with 35% willing to pay more for sustainable products or services. Many beauty brands have already set environmental goals to move away from single-use and virgin plastics, provide recyclable packaging, and offer more transparency around product ingredients. However, consumers still struggle to understand the sustainability credentials of many products due to inconsistent clean-up efforts and a lack of collective goal-setting and standardized regulations.
Our company believes that transparency is the key to addressing these challenges. By providing better marketing information and certification information, customers can make informed choices about their purchases. We understand the importance of meeting sustainability standards and helping brands establish clear goals and strategies. With our expertise in software outsourcing, nearshore and offshore development, we can assist beauty brands in implementing sustainable practices across their supply chains and manufacturing processes.
One area of concern in the beauty industry is the use of plastic packaging, which accounts for about 67% of the industry’s packaging volume. Only 9% of global plastic waste is recycled, highlighting the need for better solutions. Our company encourages brands to phase out harmful plastics and adopt post-consumer recycled (PCR) plastic. However, PCR plastic is not easy to find due to low recycling rates and growing demand across industries.
To assist brands in their sustainability efforts, we offer technology solutions that can help track and display their sustainability credentials for customers. Our technology platform can assist with showcasing the use of PCR plastic in packaging, ensuring transparency and instilling confidence in consumers.
Additionally, we recognize the role of retailers in driving sustainability practices. Smaller businesses have shown that they can move more nimbly and prioritize climate friendliness. We work with retailers to set higher standards for the brands they sell, encouraging a shift towards sustainable packaging and manufacturing practices.
While government regulations can raise the floor for sustainability practices, we believe that market leadership is key. By providing innovative technology solutions and supporting brands in their sustainability efforts, we can contribute to meaningful climate-conscious change in the beauty industry.
In conclusion, our company is committed to helping beauty brands address sustainability challenges through software outsourcing, nearshore and offshore development, and mobile app development. We understand the importance of transparency, and our technology solutions can assist brands in showcasing their sustainability credentials to consumers. Together, we can work towards a more sustainable beauty industry.