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Twitter users woke up on Saturday to a surprise – some VIP accounts lost their blue verification check marks in a recent purge by Elon Musk. Instead of a widespread removal, Twitter appeared to target a single account from a major publication disliked by Musk. The language on the platform now confuses users on why they are verified.
Twitter announced a wind-down of blue checks under the old verification system, emphasizing protecting high-profile users at risk of impersonation. To remain verified, users would need to pay $8 per month to join Twitter Blue. This weekend, most legacy blue check holders found their marks unchanged, now indicating a subscription status. However, the main New York Times account lost its blue check following a spat with Musk who claimed their coverage was boring propaganda.
This Twitter confusion highlights the platform’s whimsical decisions, often influenced by Musk. The removal of the New York Times’ blue check contrasts accounts for other news outlets, but the Times remains steadfast in not paying for verification. Despite media interest in the issue, Twitter has not clarified its stance.
Musk’s involvement in Twitter’s verification changes has been significant since he acquired the company. The introduction of the Twitter Blue subscription service for verification was met with challenges of impersonators. Musk insists on a paid model for verification to ensure safety for users like William Shatner and Monica Lewinksy.
The shift to a new verification label could expose high-profile users to scams and impersonations. Musk’s aim is to create equality among users with the paid verification feature driving revenue for the platform. Furthermore, only verified accounts will be recommended in users’ feeds starting April 15.
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